Initially, ‘Bhojpuri Active’ will be available on the free preview of 15 days on both the platforms. Post free preview, the service will be available at a subscription price of Rs 40 + GST.
Dish TV India Group CEO Anil Dua said, “In regional markets, language content is preferred by viewers. With an overall bouquet of more than 655 channels & services, our focus has always been on innovative content, best value proposition, and novel entertainment initiatives. The launch of Bhojpuri Active service on our Dish TV and d2h platforms reiterates our commitment to bring handpicked quality content for our audience from all regions. We are sure this new regional offering will successfully cater to non-stop entertainment needs of our customers in Uttar Pradesh, Bihar, and Jharkhand who prefer entertainment options in their native language.”
Shemaroo Entertainment Director Hiren Gada said, “We are pleased to extend our partnership with Dish TV to bring Bhojpuri Active, a premium Bhojpuri regional content service that will showcase the best of Bhojpuri films and songs. It will be fueled by Shemaroo’s rich and exhaustive library of content and programming prowess. We are sure that this new offering will thoroughly be enjoyed by the viewers of both DishTV and d2h platforms.”
‘Bhojpuri Active’ has a rich content library of more than 200 movies and over 1000 songs of super-hit Bhojpuri movies.