The News Broadcasters Association (NBA) has requested the ministry of information and broadcasting (MIB) to incorporate its code of ethics and redressal regulations in the Programme Code under the Cable TV Rules.
Sharma said: “When we look back at these ten years, more than anything, it is the commitment of the news broadcasters to the “self-regulatory system” and not to impose upon itself government regulations, which made it such an excellent model.”
He added that the commitment by members to accept an entirely voluntary system has enabled the NBSA to deal effectively with all content related issues.
Sharma also pointed out that the NBSA has handled over 2777 complaints and rendered several decisions/ orders. “The NBSA can firmly proclaim that it has fulfilled its obligations to its members and to the public,” he added.
He said: “I hope the Government would now after seeing how effectively self-regulation has worked in the last decade accept the long standing demand of NBA to recognize the Code of Ethics and the Redressal Regulations of NBA and make it part of the Programme Code under the Cable TV Rules.”