The global media company Disney has announced that its streaming service Disney+ will debut in the US in 2019.
The global OTT giant Netflix has announced that it will make 8 new originals in India and refuted the earlier news that it will offer low priced subscription in the country. Netflix CEO Reed Hastings and chief content officer Ted Sarandossaid this at the company’s inaugural content event in Asia ‘See What’s Next: Asia’.
Zee5, the leading OTT platform by the media group Zee Entertainment Enterprises Ltd, is offering 50% cashback on subscription and has partnered with Paytm to execute this offer.
Regional content has become a winning proposition for all OTT platforms. The leading OTT app Amazon Prime Video has announced to invest huge sums to create regional content. It will launch 30 originals in multiple languages.
The US based entertainment giant Lionsgate and Sony Pictures Networks India (SPNI) owned video on demand (VoD) platform SonyLIV have reached an agreement and have jointly launched Lionsgate Play premium offering on SonyLIV.
To further grasp the Southern markets, the video on demand (VoD) platform Amazon Prime Video has launched its sixth Indian language content service with Kannada. Currently, Amazon Prime Video offers content in Tamil, Telugu, Marathi, Bengali, and Hindi.
The launch of Taboola Feed on NDTV desktop and mobile sites last quarter has given us a 30% bump in RPM (Revenue PerMille). The partnership with Taboola has benefitted NDTV as the News broadcaster has said that its digital ad revenue has jumped positively.
According to Ooyala’s newly released Q2 Global Video Index, availability of content has driven mobile video viewing in the Asia Pacific. The report says Mobile video’s (tablets and smartphones) share of all plays in the Asia Pacific region (APAC) reached 74%, the highest ever, up 64% in two years. It was also the fifth consecutive quarter with mobile stats above 60% in APAC.
Recently, Ted Sarandos, Netflix chief content officer, accepted the fact that the internet entertainment service provider has realised that Indian consumers are price conscious and hence it will try lower pricing models in India that suits the market. Sarandos spoke at the Mumbai Film Festival.
Sony Pictures Networks India’s (SPNI) video on demand (VoD) platform SonyLIV has partnered with the digital broadcast technology provider Planetcast Media Services which will power OTT platforms’ live sports streaming service.
Now NewsPoint users will be able to play games offered by Gameloft for free, as both companies have reached an agreement which will offer users branded and licensed games.
Thrive’s website thriveglobal.in and its social media channels will now be available in India, as Times bridge has partnered with ThriveGlobal, the technology-based media, and corporate services company helping individuals, companies and communities improve their well-being and performance.
To push its advertising, the media group Network18 has partnered with MGID, a global ad network specialising in native advertising. With this deal, MGID’s advertisers will have exclusive access to the Network18’s websites: news18.com, firstpost.com, moneycontrol.com, and overdrive.in, where they can place their ads.
Apple may soon launch its TV subscription service in India next year as according to international media the company plans to launch the service starting from the US and expanding to another 100 countries.
Rakesh Jhunjhunwala’s Hungama Digital Media Entertainment will raise funds through rights issue which is expected to materialise by Q3 FY19. Rakesh also chairs the company’s board as its non-executive chairman, while Neeraj Roy is the managing director (MD).
According to ZEEL MD and CEO PunitGoenka, Zee5, the media conglomerate ZEEL’s OTT platform, is expected to contribute 30% revenue to its topline in five years.
It took just 8 months for Bloomberg|Quint’s (BQ) WhatsApp service to add more than 3.5 lakh users and a 90% daily engagement rate. BQ is the only news service in India which deploys a technology called ‘news-bots’, which allow users to create their personalised news streams.
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