Viewers have always wanted sharing their content on different types of screen but the cost and investment in additional tech was a big worry. Now, VuLiv Player, India’s leading offline OTT entertainment platform has launched VuShare, a mobile technology for simulcasting a user’s videos, music, photos on multiple screens including smartphones, computers or even Smart TV without any additional hardware or even without internet or any additional cost.
Every player connected or remotely connected with broadcasting sector wants to cash in on the boom of digital affluence in India. As the data costs and the prices of smartphones come down, more viewers especially in the premium segment are consuming content on the smartphone.
The global OTT player Netflix is now aiming a big expansion by partnering with local cable TV operators. As India is a country dominated by cable operators, the move is very pragmatic to increase the viewer base.
The most famous Kids education YouTube channel ChuChu TV and Skoolbo, a learning media company, have partnered to launch a new channel for preschool children called ChuChuSchool.
The smartphone major Apple may soon buy Shazam, the popular song recognition app. This will help Apple to compete with streaming leader Spotify. Shazam was founded in 1999 and has been offering cutting edge high-tech solution to listeners' issue over not recognizing music on the radio or in bars, letting users identify songs through their phones' microphones.
The leading OTT player owned by Eros International, Eros Now and Metrological, a cloud-based TV app store and content distribution platform, have partnered for offering seamless OTT experience, as Metrological is best known for seamless integrated app and OTT experiences to MVPDs.
Digivive, a mobile TV service provider, may soon reach an agreement with South India based internet service provider (ISP) to launch the latter’s over the top (OTT) service.
Amazon Prime Video, the international Video streaming service provided has taken a big jump by launching the service on Apple TV in over 100 countries. Now Apple users can find Amazon OTT app easily and enjoy unlimited content. The service will be available on iPhone, iPad and Apple TV, and customers can also find Amazon content using the Siri Remote and universal search on Apple TV.
There is good news for startups working in the virtual reality segment, as social media giant Facebook and T-Hub have partnered to fund VR startups. AshutoshJhaveri, vice-president of business development for Facebook and Oculus, said that FB wants to do this with the accelerator programme it announced last week in partnership with T-Hub where it will work with VR-focused startups.
Over the top (OTT) platform YuppTV and News aggregation platform Dailyhunt have reached an agreement for live TV service.The deal will enable YuppTV to make its South-Asian and regional content accessible via Live TV to Dailyhunt customers.
IIFL Special Opportunities Fund has bought a minority stake in Nazara for Rs 330 crore. WestBridge Capital-backed gaming company Nazara Technologies is a mobile games company which is engaged in the acquisition of, value addition to and distribution of mobile games across emerging markets.
In a move to expand and woo young game lovers, Reliance Games has entered the fast-growing Augmented Reality (AR) and Virtual Reality (VR) space. It has partnered with GoPhygital, a Mumbai based venture focused on creating immersive AR, VR and MR experiences.
Rajnikanth’s “2.0” is the most anticipated film in India. To give its users an unmatched experience, Amazon Prime Video India has bought its streaming rights. Its users will be able to access the film in Tamil, Telugu and Hindi version.
OTT operators are aggressively eyeing new releases in Bollywood as well as South Indian film industry. Recently, the digital, satellite & overseas rights of Mental Madhilo, a Telugu movie starring Sri Vishnu and Nivetha Pethuraj, directed by Vivek Athreya and produced by Raj Kandukuri, has been acquired by YuppTV, the South-Asian OTT content platform.
To give its users an unmatched experience, Jio TV, Reliance JioInfocomm’s over the top (OTT) platform, has added 14 new channels, thus taking the total to 527, as on 25 November. The list includes 9 high definition (HD) channels.
On 28 November, Viacom18’s OTT platform Voot will start its latest or tenth original series ‘Time Out’. Since Netflix and Amazon Prime Video are aggressively procuring and creating original series to keep the users hooked, Indian OTT platforms like ALTBalaji too are investing huge money in original series.
Original content is what makes any OTT player popular among the users. Global OTT giants like Netflix is investing huge amount in original series to keep viewers. Popular OTT app Eros Now has also launched five new original shows that will release over the next two financial years FY18/19.
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