On 15 May 2019, the Delhi High Court stayed Telecom Regulatory Authority of India’s order to direct-to-home (DTH) platforms on restoring old plans of long duration pack (LDP) subscribers and abstaining from moving them to the new tariff order which was introduced to empower consumers to have their own choices.
In May 2019, the Telecom Regulatory Authority of India (TRAI) said that it expects to come up with an “acceptable” solution for set-top box (STB) interoperability by 2019 end. It includes exploring solutions that will address concerns relating to security, piracy and practicality among stakeholders.
Viacom18’s digital video-on-demand streaming service and India’s second largest AVOD OTT platform - VOOT celebrates its third anniversary with 100+ billion minutes of watch time. With a commitment to offer quality and differentiated content in the digital ecosystem. VOOT is the first OTT platform in India to introduce interactivity on it’s platform combining technology with content, giving a never before experience to its consumers. Now VOOT aims to reach 100 million monthly active users within the fiscal year.
When a new policy comes into force, many surprising things come out; they could be good or bad for the public. The new tariff order of the Telecom Regulatory Authority of India (TRAI), for which the last of implementation was 31 March 2019, has not only affected country’s broadcasting hard but it may soon also change the way BARC picks sample homes for calculating viewership data.
First there was only cinema and people used to go to the ubiquitous cinema halls in their cities and towns and even travelled miles from villages to the nearby cities and struggled at the windows to buy the tickets. Then came the TV which, to some point, killed the charm of Cinema halls. But now, cheaper smartphones and falling data rates eroded the charm of cinemas halls like nothing else. Internet enabled mobilephones gave people enormous powers to become actors, producers, publishers and broadcasters, all rolled in one. They needed no one to express their long hidden desires of showcasing their own talents rather than watching other actors.
While the Kejriwal-led AAP government, which often faces criticism as the biggest spender on ads, had spent over `274 crore on outdoor publicity since it assumed office in the national capital in February 2015, the Central Government has broken all records in the last 5 years on the same and other media platforms.
Recently, the apex bank RBI’s Governor Shaktikanta Dass said the country’s economy needs to pick up to around 8% to deal with poverty and other challenges. He however added that the past few years’ average growth of around 7.5% was impressive. Dass added that more structural reforms are required in areas such as land and labor.
While the wind of potential change is flowing fiercely amidst the ongoing general election 2019 to fill up the 545 Lok Sabha seats, economy experts feel that a strong consensus is required to steer the country out of many pertinent issues, like poor economy, Indo-Pak issue, the South-China issue and other international relations as well as making the right policies for the poor and neglected.
It is said that internet speed cannot be achieved without laying cables for broadband across the country. We cannot depend on satellites alone and talk about 4G or 5G. BharatNet, which was launched in Oct. 2011 and was Modi government’s ambitious plan renamed as BharatNet to connect all 250,000 gram panchayats to the internet, has got a major boost as telecom regulator TRAI’s latest report say that there was 1.30% growth in wired broadband till December 2018.
Elections are on our head and Media, both TV and Print is busy in speculations, projections, debates and making tons of money through political ads and campaigns. One thing which is very distinct this time is the overwhelming support of majority of Media Groups to PM Modi. I believe huge funds are going from the MIB to these media houses. The anchors are so loyal to PM Modi that they cannot withstand any criticism of him or the BJP during the prime time debates.
Election season has started and Model Code of Conduct is already in force. Last elections saw the extensive use of social media and online promotions by Modi lead BJP. In fact all other parties including Congress were wonderstruck how Modi remained miles ahead of his rivals in his countrywide campaigning. Modi used mass emailing, social media like twitter and Facebook, videos to convey his messages of Acche Din and we all know the results. This time however, Congress Party has also prepared itself well and both national parties have created a large cyber army to spread their messages, to cut each other short, trolling the rivals and spreading information as well as misinformation through Whatsapp, Facebook, Twitter memes, videos, apps and what not.
Indian media has become a follower of tactics of the Roman Emperors who used to say, “If you cannot give the people bread, give them circuses such as gladiator’s fights." For the past few years, Indian media is feeding the opium to the masses and is successfully diverting their attention from real issues like poverty and unemployment.
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