hafta Brazzers studyolarinda calisip emek sarfeden koca memeli Phoenix Marie izin porno indir gununde de kocasina vermeye karar veriyor Kocasinin da Brazzers icin calistigini unutmus porno video sayilir Kendi yatak odasinda oyle profesyonel bir seks yapiyor ki cekici hatun yine redtube harikalar yaratmis seksi guzel hatun sert erkeklerden ve koca penislerden cok hoslaniyor porno video guzel zenci hatun bu seferde genc bir erkek ile geldigi evde muhabbetin dibine porno vuruyor Zenci kari seksiligi ile adami kendinden ediyor resmen adam kari karsisinda daha fazla dayanamiyor
Log in

Login to your account

Username
Password *
Remember Me
India's Leading Source for Broadcasting & Broadband Information - CableQuest Magazine
HomeArticlesDigitizationNew TRAI regime unlikely to reduce TV bills for most Popular channels and OTT platforms will gain from new rules
Wednesday, 20 March 2019 13:27

New TRAI regime unlikely to reduce TV bills for most Popular channels and OTT platforms will gain from new rules

email this page

The network capacity fee (NCF) and channel prices announced by broadcasters and distributors as per the Telecom Regulatory Authority of India’s (TRAI) new guidelines could increase the monthly bill of most subscribers of television channels.

CRISIL’s analysis assumes a scenario where subscribers opt for the top 10 channels by viewership in addition to the free-to-air (FTA) ones (refer to Scenario II of table given in annexure).

TRAI’s new regulatory framework for broadcasting and cable services industry is intended to usher in transparency and uniformity, and will afford far greater freedom of choice to viewers.

More than 90%1 of TV viewers flip 50 or fewer channels, and the new rules will let them subscribe to what they want and not be saddled with channels they are not interested in.

The regime, which came into effect on February 1, 2019, will benefit popular channels and hasten ado ption of

 over-the-top (OTT; or content providers who stream media over the internet, such as Netflix and Hotstar) platforms, and will be a mixed bag for viewers and distributors.

Says Sachin Gupta, Senior Director, Ratings, “Our analysis of the impact of the regulations indicates a varied impact on monthly TV bills. Based on current pricing, the monthly TV bill can go up by 25% from ` 230-240 to ~ ` 300 per month for viewers who opt for the top 10 channels, but will come down for those who opt upto top 5 channels.”

he network capacity fee (NCF) and channel prices announced by broadcasters and distributors as per the Telecom Regulatory Authority of India’s (TRAI) new guidelines could increase the monthly bill of most subscribers of television channels.

CRISIL’s analysis assumes a scenario where subscribers opt for the top 10 channels by viewership in addition to the free-to-air (FTA) ones (refer to Scenario II of table given in annexure).

TRAI’s new regulatory framework for broadcasting and cable services industry is intended to usher in transparency and uniformity, and will afford far greater freedom of choice to viewers.

More than 90%1 of TV viewers flip 50 or fewer channels, and the new rules will let them subscribe to what they want and not be saddled with channels they are not interested in.

The regime, which came into effect on February 1, 2019, will benefit popular channels and hasten adoption of

over-the-top (OTT; or content providers who stream media over the internet, such as Netflix and Hotstar) platforms, and will be a mixed bag for viewers and distributors.

Says Sachin Gupta, Senior Director, Ratings, “Our analysis of the impact of the regulations indicates a varied impact on monthly TV bills. Based on current pricing, the monthly TV bill can go up by 25% from ` 230-240 to ~ ` 300 per month for viewers who opt for the top 10 channels, but will come down for those who opt upto top 5 channels.”

The new regime could drive consolidation in the broadcasting industry because content will clearly be the king and key differentiator. Subscription revenues of broadcasters would rise ~40% to ` 94 per subscriber per month compared with ` 60-70 now. With viewers likely to opt for popular channels, large broadcasters will have greater pricing power. Conversely, broadcasters with less-popular channels will find it tough to piggyback on packages, and the least popular ones will hardly have a business case and could go off air.

For distributors (DTH and cable operators), the new regulations are a mixed bag. While content cost will become a pass-through, protecting them from fluctuations, they may lose out on the benefits of value-added services such as bundling content across broadcasters, customisation, and placement revenue.

Currently, most distributors are charging NCF at the cap rate of ` 130 per month. Similarly, broadcasters have priced subscription for the most popular pay channels at the cap rate of ` 19 per month.

But these are early days and the situation may evolve with prices charged by broadcasters and distributors declining depending on market forces, viewership and competitive intensity.

Says Nitesh Jain, Director, Ratings, “In all this, OTT platforms could emerge as the big beneficiary because many viewers could shift because of rising subscription bills. And low data tariffs also encourages viewership on OTT platforms.”

The new regime could drive consolidation in the broadcasting industry because content will clearly be the king and key differentiator. Subscription revenues of broadcasters would rise ~40% to ` 94 per subscriber per month compared with ` 60-70 now. With viewers likely to opt for popular channels, large broadcasters will have greater pricing power. Conversely, broadcasters with less-popular channels will find it tough to piggyback on packages, and the least popular ones will hardly have a business case and could go off air.

For distributors (DTH and cable operators), the new regulations are a mixed bag. While content cost will become a pass-through, protecting them from fluctuations, they may lose out on the benefits of value-added services such as bundling content across broadcasters, customisation, and placement revenue.

Currently, most distributors are charging NCF at the cap rate of ` 130 per month. Similarly, broadcasters have priced subscription for the most popular pay channels at the cap rate of ` 19 per month.

But these are early days and the situation may evolve with prices charged by broadcasters and distributors declining depending on market forces, viewership and competitive intensity.

Says Nitesh Jain, Director, Ratings, “In all this, OTT platforms could emerge as the big beneficiary because many viewers could shift because of rising subscription bills. And low data tariffs also encourages viewership on OTT platforms.”

email this page

Share this post

Submit to DeliciousSubmit to DiggSubmit to FacebookSubmit to Google PlusSubmit to StumbleuponSubmit to TechnoratiSubmit to TwitterSubmit to LinkedIn
More in this category: « 5G The Game Changer
Cable Quest Annual Issue 2018
One 2 BHK Flat Available
Wanted - English Journalist, Excel Operator, Web Marketing
ANGA COM
Subscribe to Cable Quest

Calendar

April 2019
S M T W T F S
31 1 2 3 4 5 6
7 8 9 10 11 12 13
14 15 16 17 18 19 20
21 22 23 24 25 26 27
28 29 30 1 2 3 4

Latest News

Magazine Archives Year 2014-2015

  • Cable Quest Magazine Archive - June 2015

    Jun 2015

  • Cable Quest Magazine Archive - May 2015

    May 2015

  • Cable Quest Magazine Archive - April 2015

    Apr 2015

  • Cable Quest Magazine Archive - March 2015

    Mar 2015

  • Cable Quest Magazine Archive - February 2015

    Feb 2015

  • Cable Quest Magazine Archive - January 2015

    Jan 2015

  • Cable Quest Magazine Archive - December 2014

    Dec 2014

  • Cable Quest Magazine Archive - November 2014

    Nov 2014

  • Cable Quest Magazine Archive - October 2014

    Oct 2014

  • Cable Quest Magazine Archive - September 2014

    Sep 2014

  • Cable Quest Magazine Archive - August 2014

    Aug 2014

  • Cable Quest Magazine Archive - July 2014

    Jul 2014

  • Cable Quest Magazine Archive - June 2014

    Jun 2014

  • Cable Quest Magazine Archive - May 2014

    May 2014

  • Cable Quest Magazine Archive - April 2014

    Apr 2014

  • Cable Quest Magazine Archive - March 2014

    Mar 2014

  • Cable Quest Magazine Archive - February 2014

    Feb 2014

  • Cable Quest Magazine Archive - January 2014

    Jan 2014

Do you have a Complaint

World of Spiritual & Divine Thoughts | Shri Guru Nanak Dev Ji

hızlı öfkeli 8 izle canlı maç izle hd film izle film izlecanlı maç izle
X

Right Click

No right click