In 1993, he also set up his video studio “FINE VIDEO” in Bandra, Mumbai and then got into production. Laterin 1995, he went to the Public with IPO and got listed with BSE (Bombay Stock Exchange).
He produced many T.V. Programs for various channels. But this was not the ultimate; he decided to go for a bigger Platform by Launching a satellite channel “WELLNESS”.
In India, there are more than 800 channels, covering various segments like Entertainment, Movies, News, Music, Stock Market, Sports, Spiritual, Kids and many more, but none of the channel is solely dedicated to Health.
This is the reason that Mr. Gupta decided to launch a Niche Satellite Channel based on Health segments, because “Health is Wealth”. Bringing this channel involved lot of Challenges, Research, Experience and Contacts that Mr. Gupta has gained in this industry.
The main concern of getting this channel is our audience who are clueless about medical facilities in our country. “WELLNESS” not only covers the issues and cures but also the prevention against it. It covers Fitness, Health and Beauty.
Mr.Gupta’s research and designing is the main USP of this channel as it doesn’t bore the audience by being informative, the content is designed in such a way that it keep you engrossed as it has such entertaining flavor.