Whatsapp said: “Entities engaged in or assisting others for activities such as sending automated or bulk messages would face legal action from December 7 onwards.”
Bulk messages are being used by marketers and other entities to send out spam messages on the platform that has more than billion users worldwide.
To make it more clear, Whatsapp has now added in its FAQ that its products are not intended for bulk or automated messaging and these are against its terms of service.
Whatsapp said: "In addition, beginning on December 7, 2019, WhatsApp will take legal action against those we determine are engaged in or assisting others in abuse that violates our Terms of Service, such as automated or bulk messaging, or non-personal use, even if that determination is based on information solely available to us off our platform."
It added: "This serves as notice that we will take legal action against companies for which we only have off-platform evidence of abuse if that abuse continues beyond December 7, 2019, or if those companies are linked to on-platform evidence of abuse before that date."