The report counted reasons like increased numbers of LTE subscriptions, attractive data plans being offered by service providers, and young people’s changing video viewing habits as main drivers behind this spike in consumption.
As per report, this number will increase at a CAGR of 23% from 4.6 exabytes (EB) in 2018 to 16 EB by 2024. The report added that the total smartphone subscriptions in the region will reach 1.1 billion by 2024 growing at 11% CAGR, whereas the total mobile broadband subscriptions in India are expected to grow at CAGR of 13% from about 610 million in 2018 to 1.25 billion in 2024. Mobile broadband technologies now make up more than 50% of subscriptions.
LTE is expected to represent 82% of mobile subscriptions by the end of 2024 compared to 38% in 2018. The LTE subscriptions in India are expected to grow at a CAGR of 17% from 450 million in 2018 to 1.16 Billion in 2024. The video will continue to drive data usage and we see monthly data usage per smartphone increasing from 9.8 GB in 2018 to 18 GB by 2024 growing at 11% CAGR.
Ericsson India Head and Head of Network Solutions, South East Asia, Oceania, and India Nitin Bansal commented, “LTE will remain the most dominant access technology in the region up to 2024 even as 5G subscriptions are expected to grow during this period. Based on the latest Consumer Lab study done by Ericsson, we have found that Indian smartphone users are willing to pay more than 66 percent premium for 5G services. In fact, more than half of smartphone users in India expect their own provider to switch to 5G or will wait a maximum of six months before moving to another provider that does.”