Novi Digital got Rs 516 crore from Star US. Two years back, Star India had injected Rs 1233 crore ($192.04 million) into Hotstar.
The fresh fund will help Hotstar scale up its content and technology. Recently, it has launched Hotstar Specials under which it will come out with original digital content. The fund will also boost its acquisition of the third party content.
Novi Digital had registered a loss of Rs 489 crore for the fiscal ended March 2017, which is a 20% increase over the previous fiscal’s loss of Rs 408.9 crore.