As reported in March 2019, Virgin Media became the UK’s first Pay TV provider to add an on-demand library of films and shows through two Asian entertainment apps.
Virgin Media said that those who currently have Asian Mela TV as part of their subscription can add the service for just £6 per month. It is £12 per month for all other customers.
Users can add the service through their TV set box or over the phone. To access the Desi App Pack, customers will need a V6 box and go to channel 800 and press the red button on their remote.