Clearing confusion and rumour on bringing any law to regulate online media, on January 1, the central government categorically denied it. It was responding to a question posed by Congress MP Abhishek Manu Singhvi whether the government is working to introduce a legislation to codify web media and news portals.
The subscribers of Gaana.com can now play their favourite music with their friends. The leading music streaming service Gaana has launched a new feature PartyHub which can enable subscribers to curate a personalised playlist with help of their friends for parties and get-togethers.
The global giant in video streaming Netflix will open its India Head Quarter at the Bandra-Kurla Complex (BKC) in Mumbai. It has leased the office space spread over two floors in commercial tower Godrej BKC from promoters of D'décor Home Fabrics. This is 1.5 lakh sq ft office space in the BKC.
In a bid to engage its subscribers and add new ones, the JioCinema app by Reliance Jio has partnered with global media giant Disney. The partnership will enable Jio to provide a dedicated section on Disney, Pixar, Marvel, and Lucas films and entertainment to its over 250 million subscribers.
To bring in new subscribers, the Ekta Kapoor owned OTT platform ALTBalaji has launched a consumer brand campaign called ‘Tyohar Entertainment Ka’, through it the OTT player is introducing special offers for users across Delhi NCR and Pune from 21 December 2018 to 3 January 2019.
The sports lovers who are also on micro blogging platform Twitter will get video highlight updates of the FA Cup. The Football Association has partnered with Twitter to create a DM Bot to deliver FA Cup video highlights in 10 markets globally including India.
To offer Hungama Play content to its users, allowing them to enjoy Hungama Play’s enormous SVOD (Subscription video on demand) and AVOD (Ad based video on demand), the content platform SHAREit has partnered with video on-demand (VoD) player Hungama Play.
This is an age of OTT with Netflix leading the pack. 2019 will see the segment rising more intensely and its revenue may defeat the overall revenue of cinema, as per latest analysis from Ampere Analysis.
As merger of Star with Disney goes on, many big changes are being planned. Star India will adopt a digital-only approach in the key US market. From 5 January, Star India’s TV channels will be streaming only on Hotstar in the US.
In the last quarter, Google’s YouTube removed 7.85 million videos and 1.67 million channels which failed to meet the community guidelines of YouTube.
To cash in the expanding OTT markets in India, the US based entertainment company AMC Networks-owned streaming service for British and international television Acorn TV has launched its service in India as well as Australia, New Zealand, Spain, South Africa, Scandinavia, the Caribbean, and more South American countries.
As regional content markets are booming, ZEE5, the leading OTT platform by ZEE, will invest in 8 Tamil Originals. The list includes What’s up Velakkari, Auto Shankar, Mitta, Postman, and Thiravam. It will also be launching Original movies – OruPakkaKadhai, Kalavu and Sigai.
The Whale subscribers of leading home digital entertainment service provider Zeasn will have an access to vast library of Zee TV’s OTT platform ZEE5. Both companies have reached a key strategic alliance on 6 December.
The subsidiary of Reliance Industries Limited (RIL), Saavn Media, on 5 Dec, integrated with JioMusic and together they have become one entity- JioSaavn. As per company’s claims, it is South Asia’s largest streaming, entertainment and artist platform.
As per ‘Mobile Ecosystem and ad-Sizing Report’ 2018 published by Mobile Marketing Association (MMA) in partnership with GroupM, India is witnessing a massive growth in online video segment. It is home to 250 million online video viewers and 100 million over the top (OTT) viewers.
Inshorts, the Noida-based content discovery and distribution platform, has registered an attractive growth in its revenue as it has posted 2x increasein the last six months. As per company’s claims, the revenue run rate grew from Rs 30 crore to Rs 60 crore annually.
To enable the multi system operators (MSOs) to offer more enhanced and digital services without significant overheads, the leading over the top (OTT) platform YuppTV has unveiled its Android-based hybrid set top box (STB). Yupp has partnered with Mumbai-based MSO 7Star for rolling out the hybrid STB.
Finally, the video publishers on Facebook platform have a cheerful day as the social media giant has agreed to share ad revenue with them to encourage more content creators to use the platform to reach out to their target audience and earn ad revenue based on consumption.
By a reputed Registered MSO at Hyderabad
(Qualification and Experience is must, Accommodation will be provided for outsiders)
No right click