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Post its deal with OTT platform Zee5, the Ekta Kapoor owned OTT platform ALTBalaji’s content will no longer be available on telecom platforms from October 2019.

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Pirates have a D-Day on the latest series by Netflix, Sacred Games II. The series was live from 14 Aug. As per media reports, pirated videos have already hit the internet and is available on messaging app Telegram and multiple websites.

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Saturday, 17 August 2019 07:09

Hotstar leaves IPL as an associate sponsor

The leading OTT platform by Star India, Hotstar has left as an associate sponsor of the Indian Premier League (IPL). Hotstar opted for an exit clause given in the deal which was worth Rs 42 crores per year and IPL associate sponsorships are reported to be in the range of 40-80 crore rupees.

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Netflix is the biggest spender in OTT segment, as per a study by MediaRadar, an advertising intelligence, and sales enablement platform. Its report has revealed many surprising facts on Q1 and Q2 of 2018 against Q1 and Q2 of 2019.

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The OTT platform from Sun TV Network, Sun NXT will get Rs. 150 crore funding from its parent company over the next 1.5 years.

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Neha Toteja, who had worked with Fox, Reliance Entertainment, EY, Times Network, Star TV Network, has been appointed by E-commerce giant Flipkart as Flipkart Video’s senior director and head. 

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As per claims made by Balaji Telefilms' OTT app ALTBalaji, it has now over 20 million paid subscribers and added that it is likely to hit 25 million when its next quarterly results are announced.

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Going Amazon way, the Indian E-commerce giant Flipkart is going to launch its own over-the-top (OTT) platform for members of its Flipkart Plus loyalty program by September.

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The Facebook TV chat device is creating a buzz and is said to use the same technology currently available in FB’s video-calling 'Portal' devices. The platform is planning to launch an updated version of its video chat device 'Portal' by 2019 end.

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Swych GiftCardsIndia, a direct selling channel of GCI Network, has partnered with the leading video streaming platform ShemarooMe. The partnership will help grow the subscriber base of ShemarooMe .

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TMW Fintech Pvt Ltd’s ‘The Mobile Wallet’, which is India’s fast-growing financial technology service provider, has partnered with Eros Now, the digital over-the-top (OTT) South Asian entertainment platform owned by Eros International.

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Monday, 29 July 2019 05:14

ALTBalaji partners with Zee5

To keep an edge in the age of content war, the Ekta Kapoor owned OTT platform ALTBalaji has partnered with Zee5, another leading OTT platform by ZEEL. As part of collaboration, they will create original content for each other’s use.

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Monday, 29 July 2019 05:11

SonyLIV enters Middle East

The popular OTT platform by Sony Pictures Networks India’s (SPNI), SonyLIV has entered the lucrative markets of Middle East as a SVoD service. The initial fee will be $5.99 for a month, $29.99 for 6 months and $49.99 for a year.

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Talking about the popularity of the mobile-only plans being introduced by leading OTT platforms like Netflix, media group ZEEL’s CEO Punit Goenka said that the aim is to create more packages and bundles for people to choose from. It is just about giving more options.

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According to the latest edition of Asia Video Content Dynamics, published by Media Partners Asia, Indian video content investments have zoomed 24% to reach $3.6 billion in 2018.

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Wednesday, 24 July 2019 05:03

Netflix launches Rs 199 mobile only plan

After a lot of deliberations and market study, the leading OTT platform Netflix has launched mobile only plan at Rs. 199. This will help it lure greater number of viewers who stayed away so far due to high prices.

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According to a report from FICCI and EY report on ‘How a billion screens can turn India into a media and entertainment powerhouse’, .OTT or digital media will overtake filmed entertainment in India in 2019 itself in terms of revenue. However, it will not be able to defeat TV media anytime soon.

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Tuesday, 23 July 2019 05:33

Hungama Play partners with BBC Studios

The premium video on demand (VoD) platform by Hungama Digital Media, Hungama Play has partnered with BBC Studios. Under this deal, top shows of BBC Studios will be available to the OTT platform’s viewers.

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To lure video watchers on the go, the ZEEL owned OTT platform ZEE5 is planning to come up with cheaper mobile only plans just like Netflix, which has announced its decision recently.

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Monday, 22 July 2019 04:57

Voot Kids OTT app makes its debut

To cater to the digitally native kids’ ecosystem, the leading media platform Viacom18 Media’s digital vertical Viacom18 Digital Ventures has launched kids entertainment over the top OTT) app Voot Kids. 

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