As per Amagi, it has successfully built UHD playout with broadcast-grade dynamic graphics, Dolby-surround and captioning support on AWS EC2 compute instances without the use of GPU processors.
Also, Amagi allows broadcasters the technical and commercial flexibility to spin up/down channels, create pop-up channels, and regionalize feeds to suit viewer preferences and market dynamics.
Amagi co-founder Baskar Subramanian commented: “Given the dynamism in the UHD market in terms of evolving HDR standards and varying degrees of platform readiness across the globe, this solution provides future-proofing of UHD implementations for content owners and TV networks. Cloudport UHD eliminates the need for broadcasters to invest in capital infrastructure that can become redundant with the changes in the marketplace.”
Amagi CEO Deepakjit Singh commented: “This is a key milestone, not just for Amagi, but also for the cloud broadcast industry. We are now able to offer customers true cloud playout to suit varied requirements – SD/HD/UHD. The new UHD capability on Cloudport provides a compelling option for linear TV networks to transition from traditional playout and delivery to a secure, scalable, and reliable cloud broadcast infrastructure. This is yet another step for us in strengthening our existing relationship and collaboration with AWS.”