At present, ZEE5 content is available across 12 languages like English, Hindi, Bengali, Malayalam, Tamil, Telugu, Kannada, Marathi, Oriya, Bhojpuri, Gujarati & Punjabi across genres.
Vodafone Idea Operations Director – Marketing Avneesh Khosla commented, “We are happy to partner with ZEE5 and bring their library of content to our customers. Our insights on customer preferences, salience, and relevance along with ZEE’s deep understanding of the Indian content viewership habits are being brought together through this partnership. We are happy to offer the entire catalogue of ZEE5 along with 2 exclusive channels to our customers as an introductory offer.”
ZEE5 India CEO Tarun Katial commented, “We have an ambitious growth plan charted out for us and through this partnership with Vodafone Idea, India’s largest telecom company, we will leverage synergies between the brands and further bolster our presence across the country.”